Boutiques or showrooms are small and intimate retail outlets. It is essential to design their interiors to suit the needs and tastes of the clientele who visit the store regularly. Another vital aspect of the design has to do with showcasing the business, its logo and the image that the customers have about it. There must be a balance in terms of style and functionality that makes purchasing easy and effortless. The interior designers and decorators of Virtus Spaces Private Limited have designed this showroom exceptionally well. It has style, presence, and functionality.
The name of the designer and the store are visible and make a striking presence. It achieves the most important goal, which is to reinforce the name of the brand in the mind of the customer. In this case, the glossy dark door and the metallic gold font on the signage make a perfect impression. A large lotus-shaped decorative container has been added to give this area an attractive feel.
Based on the floor plan, the designers have used the walls to create unusual and attractive display areas in the stylish store. The simple boat-like ledges are perfect for displaying accessories, enhancing their visibility and improving the chances of increasing sales. Also, the shelves sit right outside the changing room, where they will encourage most customers to try them.
Mannequins are an essential part of the design of such showrooms. Apart from the numerous garments that may or may not be visible, they help customers to visualise the clothes better. The combination of colours, textures, and quality of the fabric all make an impression when they are displayed on a mannequin.
What the store offers can be showcased in exciting and unique ways throughout the area. For instance, the mannequin features a stylish, sophisticated and modern look that most customers will like. The all-black suit makes an impression as its look is elevated by some stylish accessories as well. The leather duffel bag and the old-style black-and-white pictures on the classic style walls create the perfect story around the mannequin. The lighting plays a huge role as it throws the right amount of illumination to highlight the clothes and accessories.
The gold-finished stand is perfect in this space as it is minimalist and yet luxurious, making the right impression. Further, it occupies a minimal amount of space, allowing the customers to move around effortlessly. The jackets and blazers have been arranged beautifully to make an impression.
This part of the display has a more modern design. The coats and jackets are displayed on hangers with the accessories cleverly arranged nearby to match them. It makes it simpler for customers to pick the right combinations effortlessly. The black metal gives the area a rugged and masculine look.
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